Title ideas

GENRE

This title was chosen because the magazine will focus on a range of genres of music and not just one. This initially would attract more people to the magazine as it opens to a wider range of people with different tastes in music.

font    vogue font downloaded from defont

Price

Date

Front cover ideas for magazine 1 ( first edition )

state that it is first edition

·      mid shot

·      Celebrity who is in mid performance - blurry lights in the back to depict an audience and on stage lighting

·      Bright lighting

·      Background fairly plain, so it is not taking the attention away from the model to give the look of a stage

Front cover ideas for magazine 2

·        2 musicians standing together representing two genres

• 
  
•           rap - wearing jewellery and stereotypical rap clouthing 
•           classical - wearing a black suit

v             simple environment background e.g open field, coloured sky

    Both models back to back, looking down at camera 

   Idea 2 for magazine 2

   musicians in woodland area

   holding instrument

   or close up shot  

Ideas of contents pages

Full image of model over shoulder shot.

Model pointing at contents

 Model wearing black and edited in to grey and black to blend with background

Close up shot

Contents will include a variety of promotions and story titles that relate to musical events and trends.

Holiday suggestions- places with theme parks, nightclubs (for 18 and above age groups), beaches, concerts, festivals. musical equiptment sale

Models will be promoting what they are wearing with small brief description to identify the brand

Social media icons and names in bottom corner 

Camera 
     Nikon camera
     The photo for the first magazine cover will be shot outside in portrait mode with the focus on the person and the background blurred.


photoshop experiments

Summary of Magazine

My magazine will be aimed towards the music demographic aged between 16 – 24. To address my target audience, I will include models represented to be well known musicians. I want my magazine to not just focus on one specific genre of music, but to include musicians from a variety of different backgrounds to draw in a wider range of people with different interests. I will select different outfits that resemble these people and the genre of music they represent, and the photographs will be taken in a casual and stable location with not much happening in the background, for example, outside too look like they are on stage in mid performance. I will edit my photographs using Adobe Photoshop to enhance the image and make the models the main focus by possibly blurring the backgrounds slightly. 

The front pages will be following a similar layout to “Q magazine” with titles of the content inside the magazine down the side of the pages. The contents will reflect the interests of the music demographic with news on famous musicians, recommendations to festivals and music events, music related products, and the latest releases of new music. The language used in the contents will be mostly formal to suit all categories of people as my target audience will be aimed at those who have a passion for music. My magazine will be called “GENRE” as this magazine doesn’t specify just one genre, it covers multiple. I think this is suitable as a title as it represents the magazine in one word, and it is simple, and relevant.

website 

   

     For my website i will be using 'WIX' and the overall theme is music so it will include information on artists, musical products for sale e.g. HEADPHONES, sound sound systems.  A dominant colour for the music industry is red for example, the Q magazine website, and the NME magazine website, so my website will follow this and buttons and underlinings will be red. 

Ideas

GENRE recommender (suggest readers what to listen too this week)
add video of festival from wireless, lewis Capaldi 
"About Wireless" with video next to it
link an Instagram with photos

    Website experiment

Roland Barthes semiotics theory

Roland Barthes was born in Cherbourg, France on November 12 1915, and he died on March 25 1980 in Paris and he was known as a French essayist and social and literacy critic on semiotics. Roland Barthes studied at the university of Paris which is where he took a degree in classical letters in 1939 and in. grammar and philology in 1943. In 1976 he became the first person to hold the chair of literacy semiology at the Collage of France. Roland Barthes believed in the five codes that semiotics used, The Hermeneutic/Enigma code, The Proairetic code, The Semantic code, The Symbolic code, and The Referential code. He believed that every narrative lies into several of the codes, and that there will be more than one of five codes that describe the meaning of text. For example, a sign. When we look at a drawing, a photo, or a word, it is known as a signifier as it is the thing/item, or the code that we ‘read’, then we see the idea or meaning being expressed by that signifier and we know that as being the signified. 

The five codes were used to narrow down the action of the text, The Hermeneutic/Enigma code is the way the story avoids telling the audience the truth or avoids revealing facts which creates mystery.  The Proairetic code is the way the tension is built up and the audience is left guessing what happens next. The Semantic code refers to any element in a text that suggest a particular or additional meaning by way of connotation (cultural/underlining meaning, what it symbolises) which the story suggests. The Symbolic code is a wider level of the semantic code as it organizes semantic meanings in to broader and deeper sets of meaning. For example, it is usually done with the use of antithesis which is where the new meaning arises out of the opposing and conflict ideas. The Referential code looks at the audience's cultural aspect as it indicates anything in the text which refers to an external body of knowledge which can be historical events, scientific discovery’s, and the cultural knowledge. 

Roland Barthes theory effects everyone but we are unconscious of it as we have all grown up adapting to and influenced to what different signs mean, for example, when driving along in a car and you come across a red light at the traffic lights we stop the car. This is because we automatically relate the colour red to stop, and this is the same with road signs as many have a red boarder that we automatically assume means danger.

Music videos media language contrasts

Social realism- it is where the video describes the daily life of people, e.g. poor people or workers

Performance- where the band or performer is just singing to the chosen song, normally for low budget videos. Usually involve clips from previous performances.

Narrative- where it is made to tell a story about the song, which is normally based on the lyrics in the song. Dramatic and climatic narrative can create a powerful and emotional video.

Primarily montage- where the studio in editing gets a series of short shots and puts them into a sequence to condense space, time, and information.

Naturalistic media language- language that gets used out of the classroom and in the natural world. Showing media context that appears in the natural world.

Urban mise en scene- urban is a characteristic of a town or city so with these characteristics it represents the mise en scene being in that type of area. Eg a high populated area normally refers to a town or city.

Postmodernism- bringing two different conventions together so the overall all effect may seem disintegrated to the viewer. Is known as the pick and mix theory as you take little bits of everything and bring it together.

Intertextuality- where one text refers to another. The linkage between texts or discourse events.

Fictional narrative- where the re-creation of life being told by the narrator. When this is included with parallel diegesis it is meant as the narratives time space continuum. Meaning in the video it could resemble a other story.

Linear narratives- follow a straight line in telling a story, it starts at the beginning, moving to the middle, then proceeding to the end.

Expressionism-  artistic style in which the artist seeks to depict not objective reality but rather the subjective emotions and responses that objects and events arouse within a person. The artist accomplishes this aim through distortion, exaggeration, primitivism, and fantasy and through the vivid, jarring, violent, or dynamic application of formal elements.

Suburban or small town mise en scene- suburban known as the outlaying district of a city. Characteristics to create this setting for mise en scene.

60 second film 

Pieces- Brandon Walker

Representation in Bruno Mars 24k magic music video

In  the Bruno Mars 24K Magic music video it is meant to bring across a message that Bruno Mars is a very successful man with hardly any care of his actions which brings across the representation that Bruno is a player meaning his respect for girls is pretty low, and that he is a baller so he has large amounts of money to low on carless things.

The Bruno Mars 24k magic music video is all about showing off how much money he has and the luxurious life he lives while he doesn’t care what he does as he is shown to be above everyone else. For example, in the video a lot of low angle shots are used to bring across to the audience that Bruno Mars and his friends are on top and they are in command of the whole situation. My point is reinforced from the scene where he is jet skiing on the water of Caesars Palace in Las Vegas with the huge water fountain shooting water upwards to give more dramatic effect in the background. Jet skiing is not allowed on the waters of the hotel which proves my point that he doesn’t care what he does as he has the wealthiness to put up with any consequences. The representation of this when he portrays his audience is that it makes the viewers look up to his wealthy and fun life as he brings across to the audience that he has more privileges and so much more money to spend and waste.

In  the Bruno Mars 24K Magic music video it is meant to bring across a message that Bruno Mars is a very successful man with hardly any care of his actions which brings across the representation that Bruno is a player meaning his respect for girls is pretty low, and that he is a baller so he has large amounts of money to low on carless things.

In the first couple seconds of the music video the first camera shot is an establishing shot that gradually zooms in towards a private jet with a set of luxurious cars waiting outside for Bruno Mars and his friends, while the door of the jet slowly opens to show dramatic effect as the music builds. He then goes on to showing close ups of him putting on his jewellery to show the amount of detail in his pieces to give of his wealth and investment in jewellery, which no doubt is made out of pure gold and diamonds. The video is also called “24k magic” with 24k meaning 24 karat which is relevant to pure gold. Bruno Mars and his friend also seem to be wearing Versace clothing which is a luxurious brand that costs a lot of money. This from an audience’s point of view is showing us that Bruno Mars has a large amount of money to be able to afford all these accessories to show off in his music videos and that all his crew are living the luxuries life along side him when in reality the clothes they are wearing are probably not theirs and the so called crew are really just actors or back up dancers.

24k magic is a song classed as being hip hop and the videos that are produced in today’s society and broadcasted to us as the audience normally contain noticeable similarities. For example, the use of girls dressed in bikinis or outfits in the background that may attract the viewers, along with the showing off of how much money the artist has as they either waste the money on something that isn’t relevant or needed by the performer or the traditional way of showing of money in hip hop videos is the scenes where they throw it away on the ground or destroy it in some way like its nothing to them. This is shown in 24k magic where the group of so called “players” are going through the corridors of a luxurious hotel on mobility scooters throwing money in the air to land on the floor and show no respect for the property. An example of this being similar in other hip-hop videos is a music video released by Chris Brown and Tyga with the song called “Ayo”. In this music video they are also showing off the money they have and in the first couple seconds it shows Chris Brown dumping a lot of money from a crane into his swimming pool to then showing him on a floating golden silk looking mattress in the middle of all this money. This obviously shows the amount of money he has as the money will most likely now be non-useable as they are now wet and have been submerged in water. 

Ayo - Chris Brown ft Tyga

24k magic - Bruno Mars

                             

The message behind the “24k magic” music video is for Bruno Mars to show off to all his viewers that he makes a large amount of money and that he can afford to buy all these luxurious items and also afford to blow it on stupid and un-needed things, such as the mobility scooter as we know Bruno Mars does not have any inability to walk. Also, when he throws the money away as if it’s nothing to him he is showing that he doesn’t care which is the message he wants his audience to see to give him that upper hand on being more relevant and wealthier than them, also with showing the unnecessary amount of money in most scenes. The videos mise en scène is constantly filled with luxurious buildings, flashing lights, gold and women which reinforces the message he is bringing across as it shows he lives a bright and exciting life with many people to accompany him and that he gets plenty of girls.

On the front cover of the 24k magic album Bruno Mars is in a matching silk shirt and shorts which alone coasts a lot of money along with some luxurious shoes and then a golden chain and rings. He is slouched in a chair which is giving the vibe that Bruno Mars doesn't care and he is comfortable and cool in how he wants to sit as it is brought across as a lazy but cool look along with is hand doing a sign that looks like he's putting small effort Into which can also be just him showing of his rings and representing that he can do what he wants and he will still get looked up to. 
In a interview he does with " 92.3 AMP radio" he explains his clothing on the front cover and how it was his decision. He says " I want silk shorts, that matches my silk shirt and some white pattern leather shoes". The fact that he hand picked his clothing shows that he himself has a luxurious taste in clothing and that he had it made for him is telling the audience that he is in higher demand as he gets treated like he's better than everyone else and he gets what he wants.

The 24k magic music video has got over 1 Billion views on youtube which has easily refilled the pockets of Bruno Mars from the money Youtube would've given the crew on set. However many viewers disagree with the music video and have left dislikes. One of the possibilities for this is the use of females as sexual objects for the pleasure of male viewers. This is known as the "Male Gaze" which came from a film critic known as Laura Mulvey who invented the term and classified it in three perspectives that of the person behind the camera, of the characters within the representation, and that of the spectator. This Male Gaze is all over the 24k magic music video as the girls in the video are always barley clothed and are always seen to be dancing around men, dancing in the background, in a close up of their backsides, or fantasising over Bruno Mars as he is the main subject of this video. The betrayal of girls isn't all seen in the video as within the lyrics of the song Bruno Mars refers to the girls as to "Bad bitches and ya ugly ass friends". With this line discriminating over actions and image of females it is bringing the message to the audience that he is in charge and commanding the categorised "bad bitches" that this verse is dedicated to them. The use of girls being sexual objects in hip hop videos is very popular as it attracts the attention of male viewers which creates more views on the videos meaning more streams, downloads, and broadcasts which populated the video even more which made the producers, cast, and obviously Bruno Mars very rich.

Overall the music video is all about living the luxurious life full with expensive clothes, jewellery, exotic resorts, and hardly clouthed females showing off there bodies, however this representation of Bruno Mars gives off that he is a very disrespectful man mostly because he doesn't care about his actions towards anyone and anything but the directer of the video would've noticed this effect that it would give off and he has done this as it would bring attention, which means more views, which then means more money. Because its a rare sight to see all the carless acts towards money as not everyones rich it attracts more viewers and in away motivates people to want to have this personality and lifestyle of living the life of the rich and not caring towards anything. 

Media Language use of the camera



ELS/Est  shot

ELS/Est shot is a camera shot from a extreme long distance which is done to get the whole focus of the scene in the view of the lens whether thats the whole character or the setting as it wants to show the audience who the person is and what vibe they bring cross which can be from the clothing they wear or the way that they walk. Also by taking this shot of the house with my mum and dad in the window on the bottom left it shows the setting and basic scene.

Long Shot

A long shot is used to get a wide yet clear view of what is happening or what location the shot is giving with a full view of the character to set the scene of showing how the character looks and is represented. The photo I have taken is showing the view of my parents talking from the outside of the house to give a brief understanding of the scene.

Midshot

A mid-shot is a shot of a person from waste to the top of the head only showing the top half of the figure. This shot helps show the emotion and facial expressions the character is giving and it is creating who ever in the shot the main focus of the scene. This shot is normally taking during a calm scene for example a couple talking which is what I'm showing with the picture I have taken o the right of my mum and dad.

Two Shot

A two shot is where the photo contains two characters in the scene whether thats next to each other or not, along as they're in the same shot and have a clear view of the emotions they are expressing in that scene. These shots are normally taken from knee and up to the head. Two shots are good for establishing a relationship between subjects. Two shots are normally used in interviews to show a relationship between the subjects.

Close up

A close up is where full expression of the face or main subject of the scene is in the full frame and is used to show the emotions or facial expressions the character is experiencing. It gives the audience a feel of what the atmosphere in the scene is through the look of the character weather thats suspense, fear, love, happiness, or sadness.

Point of view

Point of view is a way of showing the audience the view from the character in first person. This gives the audience a more inside view of what the character sees as they carry out activities. In this photo I took I am about to drink an energy drink and the shot is from eye level so it is like what I see as I'm about to drink. The effect this has on the audience is that it makes them feel included in the characters daily life and they get to experience exactly what they'd see.

Extreme close up

An extreme close up is when the camera shot is right up to the object or person to give full effect of the detail whether thats of someones facial expressions or features, or of a object. This puts the main focus of attention on what ever is in the frame at the time. This close up can be trying to show tension emotion or simply be the start or end of a scene by showing the human eye starring into the camera. With the feel of the person starring right into the lens it gives us as the audience the feel as though he is watching us and looking right through us.