Monday 17 September 2018

The Media And Me

Music Videos

In the modern day, music videos have become more and more popular through the internet due to many music artists producing these videos to share to the media such as Youtube. Personally I love watching music videos because it can give a better understanding of the meaning of the song through visuals, and these videos normally bring more attention to the song its-self. I have a strong experience with music videos as I'm always keeping updated to what my favourite artists have produced and friends and famillies I'm sure do the same as they like the videos as good entertainment.
With the media in the modern day music videos can influence a lot weather thats good or bad. For example with the UK scene of Grime music and Drill music becoming more and more popular, it is influencing gang violence and gang wars as it is changing the viewers behaviour in todays society to becoming more aggressive creating dangerous environments for people of that local area e.g. Postcode wars. However music videos can express good vibes about being happy and fighting through the hard times people may experience in daily life. Videos like this can drive motivation for people to get through the days when they're struggling the most, and an example of a video like this would be Pharrel Williams- Happy.
Music videos that express a message to the viewers really stand out to me because it makes me really want to find out exactly what the message means and what each part of the video symbolises. For example Denzel Curry produced a music video named "Clout Cobain" and it has really stood out to me as it is a really strange and confusing video to many viewers, however the message he is trying to send is that he is being controlled by his manager who is the host in the video and he is trying to fight against him and he is the entertainment in the video as it is based around a circus. this circus and performance is a metaphor for what he is experiencing with being controlled. At the end of the video it shows Denzel killing himself which is a reference to a famous singer Kurt Cobain who was a lead singer of an American rock band that committed suicide at the age of 27.


   


Newspapers

With technology advancing newspapers are becoming less and less popular in todays society as you can access everything you would find on a newspaper on a small hand size device in your own home within seconds of a search. The only experience I have had with newspapers is when I've delivered them to peoples doors early in the morning when I was a paper round boy. Honestly I have never read a newspaper before because I've always been able to access the news with my phone on the internet. The only people I know of the still reads newspapers is my grandad which tells me that the modern day generation is starting to forget about newspapers as their being buried in history by the new technology being made and that the older generation are sticking to what told them the news in their time. To reinforce my point, not one of the houses I delivered papers too had a man or women below the age of 60.
With newspapers their is not a large variety of different sources that prove the information they are giving and you don't choose what news comes in on what day, so why would you purchase a newspaper in todays society when you can get the information you want with many more reliable sources within several clicks of a computer or phone?


The internet

My experience with the internet is extremely strong as it is a daily use for me because of how useful and helpful it is to day to day tasks. There is never a time that someone is not using the internet as it has over millions of different uses, such as shopping, finding different clothing, finding out information, contacting friends, sharing photos and videos with the public, and all this is constantly at your finger tips. However all these helpful uses to the internet do come with a dark side as the internet can be used in many horrible ways. For example, scammers, hackers, bullying, sharing distressing photos and videos, stalking, and creating a dangerous environment for yourself if not careful. The dark web is also a negative of the internet as it is full with illegal and horrible links to terrifying and illegal videos, images and purchases. All my family members use the internet, even my grand parents are getting the hang of it! The internet is increasing rapidly and only getting bigger as the size of it really has no limit. I'd say I have a strong relationship with the internet as it helps me when I'm bored as it has many uses for entertainment, it helps me with school work when I'm struggling by telling me information with many different sources reinforcing this information, and it helps me purchase items and contact multiple friends. While doing all these activities it is almost certain that I'd come across several advertisements and that many will try encourage me to click the links to them to try influence me to sign up to something or to buy a product. These type of advertisements flood the internet and it is almost likely that while using the internet you will come across an advert of some type.


Advertising

Advertising is common on many devices through out the media, it comes up on the Tv in between shows, websites on the internet, streaming sites and applications (youtube), on social medias, Newspapers, magazines, and a lot more, and it is a way of companies spreading awareness of their products or company names to us as viewers and their are different ways they try influence the audience they are broadcasting too. For example a company such as Puma broadcasted an advert of Kylie Jenner in Puma clothing holding a ball and doing different stretches while also posing at the camera to sell their product to their audience by encouraging them to buy as a celebrity also wears this product is the face of the brand. Kylie Jenner isn't known for her interests in sport, she is known for being pretty who is part of a rich family and is spoilt and sells make up to her fans, not an athlete.
 This is a way companies sell their products as people want to be so similar to their famous role models and get all the stuff they can to try look identical and this can have a negative effect. many newspapers and magazines publish copies of their work with a super fit model on the front page usually with a captions resembling to saying "buy this product and you will look just like this super model". These types of papers can destroy peoples self confidence, especially young girls who can't get the same look as the say so model, and this can influence many different people to do anything possible to look like that person which can be extremely dangerous. With most adverts being broadcasted through the internet they know what kind of adverts to show you as the data they collect can find out your certain interests which then encourages you to buy the item. I have had this experience many times as I've seen shoes I like and have bought them, however some companies and brand you don't see advertised any where and them companies are normally the expensive and luxurious items such as Bugatti and Bentley because the majority of people in todays society won't be able to afford the car so what is the point paying into advertisements. In my opinion I hate adverts because their so annoying and half the time about pointless things I don't need and many of my friends and family agree with me as most people reading this probably do too! I don't really have an interest in many adverts as I either occupy myself by doing something else while their on, or I just
skip them, however I do enjoy the movie trailers as they show the best bits of the film and do indeed make me want to watch the movie even more.











Radio

The radio is used very often in todays society to entertain people by giving them audio to listen to along with interviews and updates from the news and weather. Radios have been around for a long time and are still used a lot today, with cars being able to stream the radio station and most devices the radio is accessible nearly everywhere. I don't have a massive amount of experience with the radio as the only time I ever listen to it is in the car and thats if I don't have an aux cord to play my own music of my mobile device, but members of my family such as my mum, sister, grandma and grandad do still listen to it in their spare time. Several radio stations start early in the morning or just never stop as some are 24 hour broadcast, and this can be a good thing as radio stations nowadays try to bring motivation to people to boost their self confidence and get them through the day of work. The radio can bring negative effects as it comes with a lot of controversy as the people who are constantly talking or who may be being interviewed to entertain may have different beliefs and can influence people to believing in the wrong thing or can anger some listeners to then cause them to tune out of that radio station. In my opinion the radio doesn't really entertain me anymore as I commonly use my phone to listen to anything because I can choose what I want to listen too and the. I want to listen to it.

Video games 

With companies introducing Video games a large amount of money is constantly coming in due to the variety of different copies of games that can be bought by millions. In the modern day video games are extremely popular as it is a way of entertainment for all ages with an almost nonstop choice of what game you'd like to play. I do have a console myself, which is a PS4 and it is a good way to spend my free time, however I am not on it as much as a lot of my friends. The longest I could play on my PS4 would be just over an hour but my friends can stay on it from 2-14 hours in a day which I'd certainly find impossible. I also used to have a PS1 when I was very young and seeing the changes in the system since then is crazy! In my opinion I think video games are a great way to interact with your friends through a virtual world and to compete and challenge each other to multiple games, and with technology advancing it will only get better and more fun to play. Besides my friends who have a console and play on them, only my brother plays on the PS4 too and he doesn't even play on it a lot.
Video games come out with ages on the front cover due to what graphics the games shows and if it comes across as violent. Games such as GTA are played by millions under the age limit and it is know as being a bad influence as its based on the real world where you can kill anybody in many ways, commit crimes, and make large amounts of money in game. Some people believe this influence changes the behaviour of who plays it and can effect them in a negative way through their daily life.
Video game companies earn large amounts of money for the amount of copies they sell and they have started releasing add ons to the game known as DLC's. DLC's cost money which goes to the company  and increase their income of money. In todays society tournaments and competitions are being introduced and it is a way of professionals to earn money for a reward of winning.

TV

Nearly everyone in the Uk has or knows of someone owning a TV because their so popular to have in a household as a source of entertainment. Television broadcasts thousands and thousands of shows every second for their millions of viewers. The TV can broadcast nearly anything nowadays such as Live games and events, Music videos, the radio, advertisement, and depending on how advanced the Tv is access to applications such as Youtube, the internet, Netflix, and much more. In my house we have multiple TVs including my own one. I use it normally before bed but besides that I don't use it as much as my mum, dad, or sister would as they like to watch their channels at the time they're played and to watch live events. Ive always been lucky to be able to have a Tv in my home since the day I was born however channels and TVs weren't as good back then as they were less advanced and not a lot of channels to choose from as to the present day. With all different sorts of channels to watch like live, reality shows, cartoon, movies, news, their is a lot that can influence viewers into different views on something such as when the vote for president in the US was the main talk of every channel.


Film

Films are extremely popular all over the world, and they come in many categories with a nonstop supply of them being made and published to digital copy, cinema, and streams. I do love watching films because if you get the right one then their just entertaining to watch as suspense, interest, excitement, sadness, tense all come from one set of moving images. Unless said based on a true story most films are fiction and normally involve something that isn't or hasn't been done on the earth before. These fiction stories are very popular as you get to see what would happen if say an outbreak happened on earth e.g. robots trying to take over the planet and other robots trying to stop it (Transformers). Some big movie industries get a huge budget to be able to pull of massive stunts to make the film more exciting and realistic, for example Micheal Bay is known for his large explosions in his movies which everyone loves to see. When a film is successful the actors and actresses become famous and earn a big following with large amounts of money coming in a sponsors and more movies reach out for them. Everyone in my family has watched a film of some sort and enjoyed it as their friendly for anyone and theirs such a variety to choose from.





Magazines

Magazines are like modern newspapers that focus more on the less important things in life, like what celebrities are wearing or saying to one another and they are normally full with advertisements trying to persuade the reader to buy. Magazines are known to have some one famous with good looks or a super fit model on the front cover to catch attention of buyers, and this has been known to be a problem as some people who claim to be over weight or not happy with their image have took it as body shaming which can leave to much more threatening problems. I've never really read a magazine because their not my thing and they're normally aimed for females with the amount of beauty products and advert on the pages, however my gran does often read the magazines and it does entertain her when she reads it, but she is the only person I know to still read them. Magazine companies go out of business constantly due to not being eye catching to everyone everyday they're realised however money income is still their as advertisement is involved.











1 comment:

  1. Brandon I cannot find your post for Massive Attack's 'Unfinished Sympathy' and Fatboy Slim's 'Ya Mama'. Can you check you have published these?

    ReplyDelete